Advocating and Educating About the Safety of All Fruits and Veggies

Advocating and Educating About the Safety of All Fruits and Veggies

8/29/2013 11:43 AM

Twenty thousand cancer cases could be prevented if half of all Americans increased their consumption of fruits and veggies by a single serving, according to a paper published in Food and Chemical Toxicology.  A peer reviewed Swedish study involving 71,000 people followed over a 13-year period showed that a higher consumption of fruits and veggies leads to a longer life.  These are compelling statistics.  However, this information is often overshadowed by inaccurate and scary safety statements like produce is “contaminated with pesticides exceptionally toxic to the nervous system” or there is “widespread pesticide contamination on popular fruits and vegetables.”

While media stories and blogs that carry these types of misleading and inaccurate statements are lessening, they still occur and serve as an undermining and negative influence on public health efforts to improve the diets of Americans.  This is why, on behalf of consumers as well as the conventional and organic farmers we represent, the Alliance staff personally reaches out to media and bloggers to provide science based information about the safety of all fruits and veggies.  With a few exceptions, this outreach is met positively with many from the media expressing appreciation for the content and information presented on

Throughout these outreach efforts, the Alliance is clear that we support consumption of both organic and conventional fruits and veggies – both are safe and we should all be eating more.  This support of consumer choice and reinforcing the safety of both growing methods is substantiated by the nutrition and toxicology studies as well as analyses of government regulatory systems and farming methods found on 

Much has been accomplished since the Alliance undertook this effort to provide consumers with truthful, science based information so that facts, not fear, guide healthy food choices.  But, there is still more to do and we will continue to advocate and educate on behalf of consumers and the farmers we proudly represent.

Read, learn, choose but eat more fruits and veggies for better health. 


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